Posts by Jiyoon Park

You’ve got the numbers. You’ve got the pitch deck. You’ve even translated your slides into Korean. But despite a promising first meeting, the deal doesn’t move. Emails go unanswered. Your…

South Korea’s rapid transformation into a global economic powerhouse has captured the attention of executives worldwide. But behind its high-tech cities, efficient infrastructure, and globally competitive firms lies a less…

In South Korea, business success is built not only on credentials and competence but also on how well you navigate the unspoken rules of etiquette. Whether you’re pitching a proposal,…

When Western executives think of corporate success, they often imagine key performance indicators, streamlined systems, and fast decision-making. In South Korea, however, the path to business success is paved with…

When Western companies expand into South Korea, they’re often prepared for regulatory differences, time zones, or localizing a product. What they’re not prepared for? The silent but powerful influence of…

South Korea ranks among the world’s most technologically advanced and economically dynamic nations. With global giants like Samsung, Hyundai, and LG leading the charge, and a vibrant start-up ecosystem gaining…