BTS isn’t just a global music phenomenon—they’re also cultural icons whose music videos have captured some of Korea’s most iconic spots. For dedicated ARMYs, visiting the exact locations where BTS filmed their legendary music videos can feel like walking through the chapters of their journey. In this comprehensive guide, we’ll explore 10 must-visit places in Korea that gained fame as direct filming locations for BTS music videos. Whether you’re retracing the steps of your favorite members or simply eager to experience the magic of BTS’s visual storytelling, these spots promise a once-in-a-lifetime adventure.
1. Seoul Dream Studio, Gangnam
Overview:
Tucked away in the bustling district of Gangnam, Seoul Dream Studio has become synonymous with high-energy K-pop production. This state-of-the-art facility has hosted the filming of several BTS music videos, where innovative sets and dynamic backdrops created the perfect canvas for their high-impact visuals.
What to Expect:
- Behind-the-Scenes Vibes: While access to the actual studio may be limited, guided tours and special fan events occasionally offer glimpses into the creative process behind iconic BTS shoots.
- Exhibition Spaces: Some areas showcase props, costumes, and set designs that were used in music videos like “Dope” and “Fire.”
- Interactive Displays: Digital installations allow visitors to experience augmented reality recreations of famous BTS video scenes.
Why Visit?
Seoul Dream Studio is not only a testament to modern production values but also a pilgrimage site where fans can feel the pulse of BTS’s creative energy. It offers a rare behind-the-scenes look at the meticulous planning and artistry that go into each music video, making it a must-visit for anyone wanting to connect with BTS on a deeper level.
2. Itaewon Rooftop, Seoul
Overview:
Itaewon is renowned for its multicultural vibe and vibrant nightlife—and its rooftops provide some of the most stunning panoramic views of Seoul. One particular rooftop in Itaewon became famous after it featured in BTS’s music video for “Spring Day,” where the interplay of city lights and youthful energy created an unforgettable atmosphere.
What to Expect:
- Cityscape Views: Enjoy a sweeping view of Seoul’s skyline, especially magical at sunset when the city transitions from day to night.
- Urban Ambiance: The rooftop’s casual setting, complete with modern décor and ambient lighting, mirrors the free-spirited aesthetic seen in BTS’s video.
- Photo Opportunities: With the city as your backdrop, capture your own “BTS moment” as you snap pictures that echo the style and vibe of your favorite video scenes.
Why Visit?
For ARMYs, this spot is not just about the view—it’s about reliving the exact scene that captured the emotional tone of “Spring Day.” Whether you’re a photography enthusiast or simply in search of a place to unwind, the Itaewon rooftop offers a direct connection to BTS’s artistic journey.
3. Dongdaemun Design Plaza (DDP), Seoul
Overview:
Dongdaemun Design Plaza is a futuristic architectural marvel that has appeared in multiple K-pop productions. Its sleek curves, metallic surfaces, and innovative design made it a perfect setting for BTS’s “Blood, Sweat & Tears” music video. The DDP’s avant-garde aesthetic complements BTS’s blend of art and rebellion.
What to Expect:
- Architectural Wonders: Marvel at the plaza’s fluid design and ever-changing installations that embody modern creativity.
- Cultural Exhibits: Explore art and design exhibits that often reference contemporary trends in music and fashion.
- Nighttime Transformation: The DDP lights up at night with dynamic LED displays, creating an immersive experience that feels straight out of a BTS video.
Why Visit?
A visit to DDP is like stepping into the future of design—one that perfectly encapsulates the bold, experimental spirit of BTS. Its direct association with the “Blood, Sweat & Tears” video makes it a hotspot for fans eager to experience a fusion of music, art, and architecture.
4. Banpo Bridge, Seoul
Overview:
Famous for its stunning rainbow fountain, Banpo Bridge has become an emblem of Seoul’s vibrant urban life. Featured in the energetic “Dynamite” music video, this location offers a dazzling display of lights and water that perfectly matches the song’s upbeat vibe.
What to Expect:
- Rainbow Fountains: Witness the iconic water show, where multicolored jets cascade in perfect synchrony, especially breathtaking at night.
- Scenic Walks: Stroll along the Banpo Bridge area and enjoy river views that capture the pulse of Seoul.
- Nighttime Magic: The combination of illuminated bridges and dancing fountains creates a celebratory atmosphere that resonates with the joyous spirit of “Dynamite.”
Why Visit?
For fans of “Dynamite,” Banpo Bridge isn’t just a landmark—it’s a symbol of hope and vibrancy. It’s a place to celebrate life, dance to your favorite BTS tunes, and capture the magical energy of one of Korea’s most beloved sights.
5. Gwanghwamun Square, Seoul
Overview:
Gwanghwamun Square is steeped in history and culture, serving as the heart of Seoul’s political and cultural life. This iconic area has been featured in various BTS promotions and music video segments, where its historical gravitas contrasts beautifully with the group’s modern, dynamic image.
What to Expect:
- Historical Backdrop: Admire the statues of King Sejong and Admiral Yi Sun-sin that add a regal dimension to the square.
- Vibrant Public Space: The bustling square is often the stage for public performances, cultural events, and art installations.
- Photo Ops Galore: With its striking blend of modernity and tradition, Gwanghwamun Square offers endless opportunities for capturing memorable moments.
Why Visit?
For BTS fans, Gwanghwamun Square represents the bridge between Korea’s rich heritage and its contemporary cultural scene—a theme that BTS frequently explores in their music. It’s a place to connect with the nation’s past while celebrating the dynamic energy of its present.
6. Seoul Forest, Seongdong-gu
Overview:
Seoul Forest is a sprawling urban park that offers a breath of fresh air amid the bustling city. Selected as a filming location for BTS’s “IDOL” music video, this natural retreat provides a serene yet vibrant setting that highlights the harmony between nature and creativity.
What to Expect:
- Lush Greenery: Wander through wooded areas, meandering pathways, and scenic gardens that showcase the natural beauty of Seoul.
- Art Installations: Discover public art and interactive exhibits scattered throughout the park, adding an element of surprise and creativity.
- Cultural Ambiance: The park often hosts outdoor performances and community events, making it a lively spot for both relaxation and entertainment.
Why Visit?
Seoul Forest embodies the spirit of “IDOL”—a celebration of individuality and the beauty of nature. It’s an ideal destination for fans looking to enjoy a peaceful day out while reflecting on the inspirational journey of BTS.
7. Han River Park, Seoul
Overview:
The Han River is synonymous with Seoul’s urban charm, and its riverside parks have been featured in various BTS music videos and live performances. The gentle flow of the river, combined with expansive green spaces, offers a picturesque setting that has become a favorite among fans.
What to Expect:
- Scenic River Views: Enjoy panoramic views of the city skyline, particularly stunning during sunrise and sunset.
- Recreational Activities: Rent a bike, have a picnic, or take a leisurely stroll along the well-maintained paths that line the river.
- Cultural Events: Participate in seasonal festivals and outdoor concerts that celebrate the vibrant spirit of Seoul.
Why Visit?
Han River Park is not only a natural escape but also a symbolic landmark of unity and renewal—core themes that resonate deeply with BTS’s messages. It’s a perfect spot for fans to relax, reflect, and enjoy the scenic beauty that inspired some of their favorite video moments.
8. Myeongdong Shopping Street, Seoul
Overview:
Myeongdong is a bustling shopping district known for its trendy fashion, delicious street food, and electric atmosphere. It gained extra fame when it appeared in the “Boy With Luv” music video, where its vibrant streets served as the perfect backdrop for the song’s joyful energy.
What to Expect:
- K-Pop Merchandise: Browse through stores selling BTS albums, posters, and exclusive merchandise that let you bring a piece of the experience home.
- Fashion and Beauty: Discover the latest trends in Korean fashion and skincare—industries that BTS has helped popularize worldwide.
- Street Performances: Enjoy spontaneous live performances and the contagious energy of local street artists that add to the district’s dynamic vibe.
Why Visit?
For ARMYs, Myeongdong is like stepping into a live BTS music video. Its vibrant energy and diverse offerings capture the essence of modern Korean culture, making it a must-visit for fans looking to immerse themselves in the world of BTS.
9. Namsan Seoul Tower, Seoul
Overview:
Namsan Seoul Tower is one of Seoul’s most iconic landmarks, famed for its panoramic views and romantic ambiance. The tower and its surrounding area have been featured in various BTS promotions and behind-the-scenes footage, making it a favorite destination for fans looking to experience a blend of history, culture, and modernity.
What to Expect:
- Observation Decks: Climb to the tower’s observation decks for sweeping 360-degree views of the city, particularly stunning at night.
- Locks of Love: Participate in the “Locks of Love” tradition by attaching a padlock as a symbol of your affection—a popular activity among couples and fans alike.
- Cultural Events: Enjoy occasional light shows and cultural performances that enhance the tower’s magical atmosphere.
Why Visit?
Namsan Seoul Tower is more than just a tourist attraction—it’s a symbol of unity and love that echoes the heartfelt messages of BTS. Its direct connection to the group’s imagery and fan culture makes it an essential stop on any BTS pilgrimage.
10. Cheonggyecheon Stream, Seoul
Overview:
Flowing through the heart of downtown Seoul, Cheonggyecheon Stream is a revitalized urban waterway that has featured in various BTS music videos and promotional clips. Its gentle flow, artistic installations, and peaceful ambiance offer a striking contrast to the city’s bustling energy.
What to Expect:
- Urban Oasis: Stroll along the stream’s landscaped paths, where modern art and historical elements coexist in perfect harmony.
- Interactive Installations: Discover seasonal light displays and art pieces that transform the stream into a dynamic visual experience, particularly at night.
- Relaxation Spots: Find cozy seating areas where you can pause, reflect, and absorb the serene atmosphere that has inspired many BTS visuals.
Why Visit?
Cheonggyecheon Stream encapsulates the transformative power of urban renewal—a theme that BTS has embraced in their journey. It’s a direct connection to the creative process behind some of their most memorable music video scenes, offering fans a quiet space to reflect on the group’s artistic evolution.
Practical Tips for Your BTS Filming Location Tour
Visiting these iconic BTS filming spots is a dream come true for any ARMY. To help you make the most of your journey, here are some essential tips:
- Plan Ahead: Create an itinerary that allows ample time at each location. Some sites, like Namsan Seoul Tower and Cheonggyecheon Stream, are best visited during the early morning or at night for optimal lighting.
- Bring Your Camera: These locations offer endless photo opportunities. Consider investing in a good quality camera or smartphone to capture every memorable moment.
- Stay Updated: Check for any local events or temporary exhibitions related to BTS. Some spots may host special fan events or temporary installations inspired by the group.
- Local Guides: Consider joining a BTS-themed tour or hiring a local guide who can share insider details about the filming locations and BTS history.
- Comfortable Footwear: Seoul is a sprawling city with many walking paths, so wear comfortable shoes and be prepared for a day of exploration.
- Cultural Etiquette: Respect local customs and regulations, especially at historical sites like Gyeongbokgung Palace or public areas like Cheonggyecheon Stream.
- Weather Check: Seoul’s weather can vary dramatically by season. Dress accordingly and bring essentials like an umbrella or sunscreen based on the forecast.
Conclusion: Embarking on a BTS Pilgrimage
For ARMYs, a journey through Korea’s BTS filming locations is more than just a travel itinerary—it’s a pilgrimage. Each destination on this list provides a direct link to the moments that defined BTS’s visual legacy, offering fans the chance to experience the magic firsthand. Whether you’re marveling at the futuristic sets of Seoul Dream Studio, soaking in the romantic views from Itaewon Rooftops, or capturing the dynamic energy at Banpo Bridge, you’re not just visiting landmarks—you’re retracing the creative footsteps of a generation that changed the world of music.
These 10 places serve as a testament to BTS’s impact on Korean culture and the global stage. They reflect the blend of modernity and tradition, the spirit of innovation, and the power of artistic expression that BTS embodies. As you explore these sites, let each step remind you of the passion, creativity, and resilience that have defined BTS’s journey from humble beginnings to international stardom.
So pack your bags, charge your camera, and embark on the ultimate BTS pilgrimage. Every location holds a story, and every story brings you closer to understanding the art and soul of BTS. Whether you’re a lifelong ARMY or a curious traveler, these direct filming locations in Korea promise an unforgettable adventure that celebrates music, culture, and the timeless legacy of BTS.
Credit: Shiwon Cho
